Data-Driven Digital PR Services That Earn Media Attention
Digital PR isn’t about chasing links — it’s about creating content that deserves them. We dig into the data, uncover original insights, and shape stories that earn attention, engagement, and authority.
“Digital PR is more than just good content and outreach. It’s about top-tier content that’s relevant, visually appealing, and has a unique hook. Our team can find that hook.”
How We Do Digital PR Differently
The Story Always Comes First While effective outreach is important, the story is the priority. We uncover unique angles and create original content that earns attention on its own.
We Think Like Strategists, Not Link Builders Instead of chasing irrelevant backlinks, we focus on ideas that actually align with your business goals, support your overall strategy, and build long-term brand equity.
Tied to a Larger Strategy At LOCOMOTIVE, digital PR doesn’t live in a silo. It’s built to strengthen your SEO, reinforce your brand, and improve your content performance, all at once.
Digital PR Services We Offer
Content Ideation & Creation We craft original, data-driven stories designed to earn attention and backlinks. From bold concepts to headline-worthy insights, we create content that people want to share and publications want to cover.
Strategic Digital Outreach We pitch your content to the right writers and platforms with precision, not volume. Our outreach is targeted, thoughtful, and built to earn coverage with lasting SEO value.
Why Partner with LOCOMOTIVE?
Big results don’t require a big agency — just the right one. Here’s what sets us apart:
We Create Content Worth Talking About
Our campaigns stand out because they’re built from original research, uncommon angles, and real human insights — not recycled topics covered by every industry competitor.
We Don’t Rely On Outreach Alone
Outreach is a tactic, not the strategy. We prioritize earning attention through quality, not quantity, and we focus on producing content that attracts coverage on its own merit.
We’re Obsessed With Relevance
Rather than generic mass pitches, each campaign we create is paired with the right channels, audiences, and media targets to increase the chances of meaningful coverage.
Our Digital PR Process
FAQs
How are your campaigns different from traditional link building or press release pitching?
Traditional link building often relies on outreach for low-quality guest posts or link exchanges. Press release pitching often blasts generic announcements to huge media lists in the hope of getting published.Digital PR takes a fundamentally different approach. It’s about creating original, high-quality content that tells a unique story. Instead of chasing backlinks, we earn them by providing something valuable — data and insights with a clear editorial hook. That leads to greater trust, stronger coverage, and links that drive real impact.
How much time does our team need to be involved in the process?
Typically, your team would participate in key stages, like discovery, feedback sessions, and final concept selection. However, you can choose to be as involved as you want. Regardless, our team will handle all the heavy lifting. Our process is collaborative, not time-consuming.
Can you also handle media outreach?
Yes, we are set up to manage the full outreach process. Instead of mass email blasts, we use targeted, personalized pitches to connect your brand with journalists, influencers, and publishers.
How does digital PR fit into a broader growth strategy?
Digital PR is designed to strengthen organic visibility, support demand generation, and help establish thought leadership. It amplifies your brand while directly supporting SEO and content goals.
