Technical SEO Analyst

Location: 

USA. 

90% remote with a requirement to travel to our office and for client meetings where required.

About Us:

LOCOMOTIVE is an award-winning digital and creative agency with offices in Raleigh, North Carolina and Galway, Ireland. Our global teams are driven by a passion for innovation and excellence in marketing strategy and execution, empowering  our client’s brands to reach their fullest potential through strategic growth initiatives and cutting-edge solutions. 

If you are interested in working in a fast-paced, ambitious environment, which places an emphasis on strategic thinking and long-term customer value, we would love to hear from you. 

Role Overview:

LOCOMOTIVE is expanding its digital marketing agency and we are looking for an exceptional SEO analyst to join our team. LOCOMOTIVE is an agency that values quality, data accuracy, and impeccable revenue-focused insights above all else in our work product.  We love our clients and they love us.  

What You’re Awesome At

• You’re a great communicator who can clearly explain ideas, concepts and strategies to either internal/external team members or to a client.
• You have strong organization skills and attention to detail. Agency life is fast-paced and we need someone who is able to keep up, meet commitments and manage multiple projects and deadlines at one time. 
• You can quickly adjust to priorities and respond to pressing demands while not letting client deliverables fall through the cracks. 
• You’re able to devise and execute relevant solutions through analysis and problem solving.
• You’re creative in the way you approach research and SEO content methods.
• You’re good at overcoming challenges and have a knack for figuring out new ways to do things.
• You’re data-driven, curious, proactive, and self-motivated.
• You’re continuously researching industry trends to understand SEO better.
• You have an eye for design, or at least you can spot a poor design.

Key Responsibilities:

You will be responsible for helping our Technical SEO directors with different types of tasks that range from implementing recommendations on websites to doing different types of audits. You will have an opportunity to present your audit and findings on client calls.

Depending on experience, you will also get to be the lead strategist for 1 or 2 clients, where you will be responsible for:

• Assessing and developing complex, multi-faceted strategies on behalf of clients that translate to tactical quarterly deliverables to drive business benefit and client buy in,
• Performing thorough, detailed website analysis, identifying current problems and opportunities, with a focus on crawlability, site architecture and site content,
• Staying up to date on current industry practices, news and algorithm updates.

Experience

We’ll be asking you direct questions about your experience in the interview process.

• You have 2 to 4 years experience in conducting SEO campaigns and related work, with high preference given to candidates with extended agency experience,
• You have a strong analytical aptitude and are open and friendly. Diving deep into HTML and analyzing a spreadsheet doesn’t scare you. You probably have a bachelor’s or graduate degree in business, marketing, communications, computer science, information systems, or similar, but this is not required.
• You can translate complex ideas to easy to understand concepts for clients,
• You have a high standard for quality, ensuring all deliverables are top-notch, communicate clearly, completed prior to deadlines, and on strategy,
• Solid understanding of algorithms and recent Google updates,
• Understanding of crawling, rendering, and indexing by search engines,
• Familiarity with JavaScript frameworks, ecommerce platforms, and disparate analytics frameworks,
• Strong data analytics and strategy background, 
• A business mindset to be able to communicate and manage requirements of stakeholders both internal and client facing,
• Ability to think strategically and drive solid results to grow the business,
• Ability to meet with development teams, review code, and make cogent change requests which consider development limitations,
• Ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork,
• Strong experience in the use of commercially available key SEO industry tools, as well as the drive and motivation to learn how to use our proprietary tools,
• Exceptional oral, written, presentation, and communication skills,
• Excellent interpersonal skills and an eagerness to work as a member of a team,
• While not a requirement, having a pet is really appreciated by the team
• Experience in local seo, auditing business profiles, citation management and strategy.
• Familiarity applying data science, machine learning, and RAG techniques to enhance and streamline SEO processes is a plus.

Skills

These are some items that the perfect candidate for this role would ideally have.

• Experience with Python and ability to process GSC and GA data from APIs 
• Familiar with programmatic web development and JavaScript,
• Familiar with SQL to pull insights or worth with the reporting team to build pipelines,
• Prompt Engineering for Data: Ability to construct advanced prompts to clean, format, and analyze CSV/Excel exports from tools like Screaming Frog or Ahrefs,
• Familiarity with CRMs such as Salesforce, Marketo, Hubspot, etc. is a plus.

Benefits

• Competitive salary, commensurate with experience
• Health insurance
• 401(k) with company match
• Paid time off plus company holidays
• Company-wide annual break between Christmas and New Year
• Maternity and paternity leave
• Remote position

How to Apply:

Interested candidates should send their resume with a cover letter detailing why you believe your skills and experience are a strong fit for this role