On May 25, 2018, the EU is rolling out its General Data Protection Regulation (GDPR). We’ve gathered some helpful information to help you understand what the GDPR is, how Google Analytics is preparing to meet the GDPR requirements, as well as how all these changes are likely to affect you. Why does the GDPR matter? … Continued

When it comes to the purpose of your website, chances are, increasing business is high on the list. Whether it’s to inform your potential customers of what products or services you offer, or to drive leads directly from your site, or even to convert by making a purchase through an ecommerce platform, your site is … Continued